Learn how to succeed on Social Media
Copywriting is writing copy for the purpose of advertising or marketing. The copy is meant to persuade someone to buy a product, or influence their beliefs.(Wikipedia)
The web copy you write will drastically affect the way your website visitors interact with your website. You have the power to shape how visitors see the site, how visitors navigate it, how much visitors like it, and how effective the site is at meeting its goals.
Copywriting: as relevant today as it was in the 1800s
Before you can start posting online, you first need a strategy, for without a strategy, your tactics will fail.
These are the 6 steps you need to do from start to finish to achieve your small business online plan.
1. Define the business goals
2. Define your customer persona
3. Investigate where your personas are online
4. Determine the customer journey
5. Produce an online posting plan
6. Analyse the data and improve
We break down the 6 steps to get your strategy underway.
Well that was quick. I published the site at about 3pm and it has a live page at 9.30pm.
I added my webmaster and Google Analytics to the pages and verified the site. Next I submitted a sitemap to Google. Then I linked a post from my Google Plus account so Google knew to get into gear.
A hash tag is a word or word proceeded by a # sign used to tie together the conversations around a single topic on social media channels.By now you may have seen them appearing in your favourite social media channel feed, find out how you can use a hashtag to build engagement for your event.You can use your hashtag to instantly link to a group of others about the same topic.
Choose a hashtag that is relevant and related to your campaign.
If your event has a long name eg, Australian Outback Song Awards Contest 2015, turn it into something like #AOSAC15